Magazines and advertising learner response

1)A decent try, you need to put in all the media terminology to bring this up.

2) Q1: 1
    Q2: 0
    Q3: 5
    Q4: 1
    Q5: 4
    Q6: 6

3) Magazine cover conventions:

• Central Image
• Slogan
• Colour scheme
• Bar code/date/price
• Title of publication

4) Reveal:

    Quotes from reality television stars use controversy ('sex' and 'jail' and 'stalker') to hint at the exciting stories inside.

    Cover lines use alliteration, exclamatory sentences/imperatives and direct address to involve and engage the audience with the content.

   Tatler:

    The setting is blurred which makes it look more exotic and uses an outdoor location juxtaposed with the glamorous outfit of the model.

    The use of strong makeup suggest luxury and socialising, which has synergy with the coverlines about socialisng and 'aristo'.

5) Nicola Adams-female boxer (boxing is seen as a masculine sport with very few females)

    Ade Adepitan-basketball player (able to be successful in sports despite his disability.) 

    Kanyah King-CEO of mobo awards (female people of colour can also be in positions of power.)

6) In the 1950's women were portrayed as submissive and often portrayed in the role of housewife. In the OMO advert, the woman has a startled expression as though the cleaning product is enough to please her. She wears makeup to show how a woman's appearance was seen as very important in the 1950's. Additionally, the anchorage text (with use of italics and repetition) creates a very condescending tone as though the women is inferior to others and she needs to be told very simply so she doesn't get confused.

In the Galaxy advert, the woman is still presented as a damsel in distress who needs saving from the bus by the male hero. However, the woman seems to carry an air of elegance and sophistication, suggesting she has more superiority in this advert and is not as simplistic as the female in the OMO advert. Towards the end, the woman is seen taking control of her situation and she is in charge which is a large difference from the naive women in the omo ad.

The NHS advert is vastly different as it incorporates women of ethnic minorities and portrays them in authoritarian roles. Women are shown as independent and academically able (female scientists). It also uses lyrics specifically aimed to empower women.