Your essay on the power of audiences is well written with
clear examples given for each industry. You have used media terminology (such
as ‘User generated content’ and ‘platform’) accurately and confidently to
enhance your examples. You have weighed up both sides maturely and given
examples to back up your points which is very impressive at GCSE level. You
write very nicely.
EBI- Could you examine the success of a film franchise such
as Harry Potter, Marvel films or The Hunger Games or a TV drama series like
Humans or Stranger Things and have a look at ways in which these films have used
social media as a means of marketing? Look at marketing campaigns such as using
hashtags, web sites, Apps, games, free downloads, Instagram / Snapchat to
generate hype. This will give your film and television section a wider
scope when examining the advantages that the internet offers audiences. What
are all the different options for how to access films and television, such as
streaming, ‘appointment to view’, downloads, piracy and catch up? You have
mentioned the ‘detrimental’ effects of binge watching but that’s a bit alarmist
– I would say more about the fact that so much competition exists that
consumers are saturated with content and people your age tend to have shorter
attention spans and expect instant gratification (such as series’ all released
simultaneously) and they prefer watching short sound bites or vloggers on
Youtube.
In your introduction, you could also say some more general
things about disadvantages and advantages of the internet such as the
unregulated nature of the world wide web (meaning young people can access
inappropriate material / films that are not suitable) and the dangers such as
cyber-bullying, trolling and identity theft, to name but a few.
2) Introduction-89 words
Paragraph 1-255 words
Paragraph 2- 276 words
Paragraph 3-132 words
Conclusion-46 words
Total: 798 words
3) I think my strongest paragraph was paragraph 1 because it included facts and statistics to back up my points and it made my reasons stronger as there was evidence to support it.
4) I think my weakest paragraph was paragraph 3 as I didn't include any facts and my points were more repetitive.
5) Introduction:
I believe that the internet has given the audiences more power than ever before. With an almost constant access to the internet and technology, it means audiences have larger opportunities to share or produce content of their own. Consumers are becoming prosumers due to the rapidly increasing number of 'User Generated Content' (UGC). This means the power of the audience is increasing as well as their chances to share their own content. Audiences have the ability to do a lot more now than ever before.
No comments:
Post a Comment